Interesting Books : August 2007



Financial valuation : applications and models
Call No. 658.15 H675f 2006

Praise for Financial Valuation
"This Second Edition addresses virtually all of the recent hot topics in business valuation, and there are many of them since the first edition. Most chapters are updated with new material, including, especially, the Duff & Phelps Risk Premium Report as an alternative to Ibbotson's risk premium data. As with the first edition, the authors are very well-known and provide incisive analysis."
--Shannon Pratt, CFA, FASA, MCBA, CM&AA, CEO, Shannon Pratt Valuations, LLC

Brandsimple : how the best brands keep it simple and succeed
Call No. 658.827 A221b 2006

'BrandSimple is a must-read for building and maintaining a powerful brand. Adamson cuts to the chase on what's important for brand success.' - Eric Kessler, President, Sales and Marketing, HBO
'This book will help you see that the greatest brand opportunity might be right in front of your nose, but maybe too close to see. It illustrates how the simplest of notions will translate to a complex set of expectations that a true brand must live up to. And it is written in a way that is elegantly simple-a book that both veterans and novices will delight in.' - Ed Faruolo, VP, Brand Strategy & Integration, CIGNA Corporation

Discount business strategy : how the new market leaders are redefining business strategy
Call No. 658.4012 A544d 2006

What people are saying about Discount Business Strategy:
"Michael Andersen and Flemming Poulfelt provide a provocative discussion of the rapidly growing role of discounters across numerous industries: how they operate; how they create uniqueness; and how they can destroy value for incumbents. Understanding the specific moves and tools that the authors analyze will be valuable for attackers and incumbents alike." —Adrian J. Slywotzky, Director, Mercer Management Consulting USA
This book is very timely, dealing with today's most critical strategic issue: how to provide more value to the consumer through aggressive discounting. Those players in manufacturing and distribution who master this will be the winners; many established firms will fall by the wayside. A similar set of issues are facing many nations today - Europe vs. Asia!" —Peter Lorange, President, IMD, Switzerland

Competency based HRM : a strategic resource for competency mapping, assessment and development centres
Call No. 658.3 S553c 2006

This is an exhaustive reference for building organizational competency in order to meet challenges that exist in the present day work environment. This book, written by an eminent human resources specialist, contains very valuable material on competency, the competency mapping process, assessment centers as well as behavioural descriptions. It is a treasure chest of templates for assessments, interview questionnaires, metrics and more importantly, concepts, that explain to a professional the know-how to integrate various HRM activities with a competency based system. The starting point of this book is that a competency development initiative must flow from the core business competencies. Thereby what is required is identification of people competencies and an understanding of the critical success factors that differentiate the organization from its competition. The strategic goals of the organization and consequently its competencies have to align with people competencies. For effective articulation or implementation of strategy, competencies from a crucial linking pin as it binds business objectives with that of people objectives