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E-Books in Thai Language ก - ฮ
Food and Beverage Service, 9th Edition By: John Cousins;Dennis Lillicrap;Suzanne Weekes |
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For the Win : How Game Thinking Can Revolutionize Your Business By: Kevin Werbach;Dan Hunter |
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Fundamentals of Global Strategy: A Business Model Approach De Kluyver, Cornelis A. The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many—from pharmaceuticals to aircraft to computers—have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent. |