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E-Books in Thai Language   ก - ฮ   

 
   

International Social Entrepreneurship: Pathways to Personal and Corporate Impact

Munoz, J. Mark
Business Expert Press , 2010 ; English ; 210 Pages

This book explores the topic of international social entrepreneurship. It will explore current definitions, concepts, as well as methodologies pertaining to social entrepreneurship. Furthermore, it will showcase real-life cases and stories of individuals and companies that have made a positive impact in various parts of the world.

   

Internet Marketing for Entrepreneurs: Using Web 2.0 Strategies for Success

Payton, Susan
Business Expert Press , 2009 ; English ; 94 Pages

Don’t know a blog from a tweet? After reading this book, you’ll not only understand these terms, you’ll be able to use them to market your business! This book is your introduction to Marketing 2.0. It shows you how to leverage new media tools like Facebook, Twitter, blogs, and the New Media Press Release to grow your business and your followers, as well as how to participate in meaningful conversations with past, present, and future customers. The book will also identify strategies you can implement immediately to grow awareness of your brand online.

   

The Internationalists: Masters of the Global Game

Scherer, Catherine W.
Business Expert Press , 2010 ; English ; 129 Pages

For the first time, internationalists are identified for their critical capabilities. This book identifies the six key practices of successful internationalists and posits that recognizing them will have a profound effect on corporate mindset and how global companies plan and execute cross-border strategies.